Last month, we partnered with the award-winning UK-based Noah Media to facilitate a fast-moving, cross-border production on behalf of FIFA capturing exclusive interviews with five national football teams in just three days, across three cities, in two countries.
The mission: create compelling content that celebrates the spirit, diversity, and power of the global game.
The challenge: deliver seamless execution in record time, across languages, time zones, and cultural contexts.
5 Teams. 3 Cities. 2 Countries. 72 Hours.
Our team handled on-the-ground logistics, filming, crew coordination, and local production support to ensure each interview ran smoothly despite the ambitious timeline:
- 🇮🇷 Team Iran — interviewed in Al Ain, UAE
- 🇨🇻 Cape Verde — also in Al Ain, UAE
- 🇸🇦 Algeria — filmed in Jeddah, Saudi Arabia
- 🇨🇮 Côte d’Ivoire — also interviewed in Saudi Arabia
- 🇺🇿 Uzbekistan — captured in Dubai, UAE
From securing locations and crew to navigating language barriers and last-minute travel shifts, our facilitation team ensured that every shoot felt effortless for the client even when reality was anything but.
Football Is More Than a Game
These weren’t just press interviews. They were glimpses into the soul of football how it inspires hope, pride, and connection across continents.
Whether it was capturing a quiet moment with a rising star, or their goals for the upcoming world cup, our role was to support the story behind the sport.
At True Films, we believe in creating space for stories that move not just in stadiums, but in hearts and communities. And on this project, that meant bringing efficiency, local expertise, and cultural sensitivity to the forefront.
The Power of Seamless Production Support
We’re proud to be the trusted facilitation partner for leading production companies like Noah Media helping them bring world-class content to life in the Middle East and beyond.
Because when the right story meets the right crew, anything is possible.
Looking for production support in the UAE or wider region?
Get in touch we’re ready to help you bring your vision to life, anywhere in the Middle East.
